Google is currently testing a new feature named 'Call for Me,' which allows its Gemini AI to make phone calls to businesses on behalf of users. This development aims to streamline user interactions by automating routine communication tasks.

According to The Decoder, this feature leverages Gemini's capabilities to handle calls, potentially reducing the time and effort users spend on customer service inquiries and appointments. While still in the testing phase, it signals Google's continued push into practical AI applications.

For Japanese markets, where customer service standards and efficiency are highly valued, such AI-driven communication tools could influence how businesses engage with consumers and manage inbound calls in sectors like FX, crypto, and equities.